BACKGROUND
The Grape Italian Ristorante is a staple restaurant in the El Paso, TX region. The Grape has always owned a local reputation for exquisite Italian cuisine and romantic environment. When we came into contact with the owners they were in the process of opening a high-end cocktail lounge next door named “Stoics Cocktail Lounge” to play on the ancient Roman philosophy of “stoicism”.
SOLUTION
Whenever we have the opportunity to build a brand from the ground up, our priority is to make the impact their audiences with a brand identity that attracts their ideal customers and builds close relationship before they set foot in the door. Our objective for Stoic Cocktail Lounge’s brand was to attract classy individuals that are loooking for top level cocktails and enjoy a mature environment with live music, amazing food, drinks and ambiance.
Branding Design, local SEO, Digital Marketing, Photography/Videography, Social Media Management, Ad Buying, and menu designs
GRAPHIC INTERIOR DESIGN & BRANDING GRAPHICS
WEB DESIGN & SEO
SEO RESULTS
The challenge for a business like Monkey Rock entering a new unfamiliar market such as El Paso,TX is achieving “discoverability”. In order to get the highest amount of quality exposure we at Digital Empire Marketing needed to create a multi channel pipeline for future customers to discover Monkey Rock.
With 6 months to prepare we started our SEO campaign in order to achieve the 1st page for high frequency searches such as “Family Entertainment Center El Paso TX” & “Mini Golf El Paso Tx”
GRAPHIC DESIGN, SEO, BRAND IDENTITY, PHOTOGRAPHY, VIDEOGRAPHY & SOCIAL MEDIA
