Rubiks Arcade Bar, a staple bar in El Paso for over 8 years, held their own as the most entertaining bar in town with a nostalgic pop culture environment and nerdy appeal. The unique attraction to this bar franchise (which holds a presence in multiple cities) was their old school and new age arcade setup, ranging from Pinball/arcade classics to modern takes on traditional arcade favorites, bringing out the inner child in all of us. 🕹️
When the Rubiks Arcade Bar family approached our agency, the main objective was to help them rebrand the Rubiks franchise to a new concept with big dreams and extremely high potential of going nationwide.
The difficult obstacles we faced with this rebrand were heavily pinned on not losing the 8 year customer base with this brand revamp. In order to keep the long time customers in touch and informed, we provided the following services:
Branding Design, Local SEO, Public Relations, Digital Marketing, Photography/Videography, Social Media Management, Ad Buying, and Graphic Design
(Not Our Design)